The Easiest Way to Find New Business on LinkedIn
Want a quick hack that will secure you tons of new business this year, if you apply it consistently? LinkedIn had removed this feature, then, probably due to all the hue and cry, they added it back in. It’s the “Who’s Viewed Your Profile” feature, and it’s my go-to method of getting new business for […]
Three Things to Cut Out of Your LinkedIn Profile Today!
Your LinkedIn profile is your “silent salesperson”, and the profile summary is actually more like a personal sales letter than anything else. I’ve been helping businesses and professionals use LinkedIn successfully for quite some time now, and often when I look at a new client’s profile, I see some of the same elementary mistakes. I’d […]
Ideas of Live By for Businesses of All Sizes
As the world of social media makes our lives much more transparent and much more public, it’s very important for businesses to change their approach to finding, selling, and servicing their customers and clients. Gone are the days when you couldn’t sell somebody something, charge them an arm and a leg, and then offer shoddy […]
Check Out LinkedIn’s New Service for Freelancers
Although I usually work with small to medium-sized businesses, I do occasionally work with professional freelancers. I’ve had clients who are business writers, graphic artists, and digital designers. Freelancing is a great way to work because you have very low overhead and, if you know what you’re doing, you can make a killer income. The […]
How to Become a Thought Leader on LinkedIn
Being a thought leader is a good thing! They make more money, get more business, have bigger mailing lists, and in general have more influence. In today’s Internet governed business world, I’d almost venture to say that you can’t reach your potential without becoming a thought leader. So, if that’s true, and I think it […]
LinkedIn Isn’t Just For Getting a New Job!
Before I got on LinkedIn and started using it for business, I thought it was just for finding a new job. At best, I thought of it as sort of a virtual Rolodex. I had no clue that it is the best platform around for networking and getting new clients! That was a long time […]
How Service Businesses Can Rock LinkedIn
Most service businesses depend on slowly built up word of mouth for client acquisition. Of course, referral clients are the best. They come pre-sold on your services. But, that’s a slow way to grow or maintain your business. Not only that, it’s impossible to actually get a business off the ground through referrals. There’s no […]
How to Snag Your Next Job on LinkedIn
I’ll be honest with you. I run and business, and I use LinkedIn as a prospecting tool for that business. Having said that, I have a lot of clients who have used LinkedIn to find their next job, or conversely to find their next employee. I’ve coached a lot of people on how to do […]
End of the Year LinkedIn Clean Up Strategies
I do all of the following once a year and suggest all my clients do the same! You’ll see what I’m talking about in a second, but having a daily, monthly, and yearly routine for LinkedIn keeps my account fresh and current. Nothing is more of a turn off than a LinkedIn account that looks […]
Why You Need to Monitor Your Privacy Settings on LinkedIn
Your goal on LinkedIn is to network, right? You want people to find your profile, scan it, and hopefully reach out to you. Or, if you’ve already reached out to them, you want them to accept your connect request. If that’s not happening, LinkedIn isn’t working for you! When I take on a new client […]
