by Lyle | Jun 5, 2019 | LinkedIn, LinkedIn Marketing, Social Media Marketing
LinkedIn marketing done right goes something like this. Get an account, create a killer profile, and get a lot of connections. Reach out to those connections and tell them about your product or service. Next, turn yourself into a though leader by creating tons of...
by Lyle | May 29, 2019 | LinkedIn, LinkedIn Marketing, Social Media Marketing
One of the most important metrics to keep up with on your LinkedIn profile is the number of views you’ve gotten recently. Even with a free account, LinkedIn gives you an indication of whether or not your views are growing as compared with the last reporting time....
by Lyle | May 22, 2019 | LinkedIn, LinkedIn Marketing, Social Media Marketing
I’m amazed at how many entrepreneurs, salespeople, freelancers, and business people fail to utilize the amazing power of LinkedIn for sales and lead generation. I know what happened, though. At some point in the past, everyone got it into their heads that LinkedIn is...
by Lyle | May 8, 2019 | LinkedIn, LinkedIn Marketing, Social Media Marketing
Want a quick hack that will secure you tons of new business this year, if you apply it consistently? LinkedIn had removed this feature, then, probably due to all the hue and cry, they added it back in. It’s the “Who’s Viewed Your Profile” feature, and it’s my go-to...
by Lyle | Apr 24, 2019 | LinkedIn, LinkedIn Marketing, Social Media Marketing
As the world of social media makes our lives much more transparent and much more public, it’s very important for businesses to change their approach to finding, selling, and servicing their customers and clients. Gone are the days when you couldn’t sell somebody...